elementos del estilo tipografico robert bringhurst pdf viewer

His confidence never drifts into arrogance, and his traditionalist roots dont prevent him from acknowledging that contemporary themes, subjects, and standards call for contemporary type treatments and approaches.

He forces the viewer to think about the actual meaning of things.

Elementos Del Estilo Tipografico Robert Bringhurst Pdf Download.

Robert Bringhurst has issued the latest edition of what Hermann Zapf called the Typographers Bible.

The news will surely be welcomed by his ardent followers, but does the book speak to a modern congregation In 1992, when the first edition of was published, Bringhurst was already an accomplished poet and translator of poetry most notably poetry, but also Navajo, Greek, and Arabic into English.

He was also a self-trained and accomplished book designer, and Elements was his attempt to catalogue and summarize the best practices of book typography and design, loosely according to the model provided by the books namesake, by William Strunk and E.

Four subsequent editions were published, labeled (somewhat incongruously, given Bringhursts approach to typography) versions 2.0, 3.0, 3.1, and 3.2.

Now, on the books twentieth anniversary and eight years after the last release, a version 4.0 has appeared.

Its hard to overstate the reputation Bringhurst and his book have gained in the typographic community.

It didnt hurt that Zapf blurbed the books first edition by calling for the book to become the Typographers Bible.

It appears on countless syllabi and reading lists, and is one of the triumvirate of type books still recommended to beginning typographers and designers, along with Alexander Lawsons (1990) and Walter Tracys (1986).

What accounts for the lasting influence and popularity of Bringhursts book Besides the handsomeness of the book itself Bringhurst continues to enjoy the support of his publisher, Hartley Marks, with his standards of book design and production there are three reasons: the range and depth of his treatment, the quality of his writing, and the confidence and generosity of his tone.

Bringhursts scope is wide: the fundamentals and finer points of macro- and micro typography, type anatomy and classification; choosing typefaces and page formats; the use of diacritics and other analphabetic symbols (no doubt his experience as a translator of languages that rely on extensive diacritical support in the Latin alphabet has sensitized him to these matters); annotated lists of designers and foundries; glossaries of glyphs and terminology; and more.

Besides distilling centuries of typographic expertise, his treatment of it is remarkably thorough: he doesnt pretend that his book is an exhaustive account of typography, but his care and attention to detail is obvious (in places even overwhelming).

And all of it is supported by well-made illustrations and diagrams.

The quality of Bringhursts writing allows him to pull this off.

Knowledge, experience, judgment, and enthusiasm are not always accompanied by writing skill, and like many academic and quasi-academic fields, typography is not flush with talented prose stylists.

But the fact that Bringhurst came to book design and typography from poetry is evident on every page.

He is a gifted author used to making every word tell, and his prose is (to borrow Robin Kinrosss description from ).

He finds words that capture more completely than practically any of us can muster why typography matters.

This is most simply and succinctly evident in first principles: Typography exists to honor content.

Finally, Bringhursts writing is a perfect match for his tone.

The Elements of Style is actually a poor model for advice and guidance of any sort: Strunk takes an important insight (that writing should be as considered and economical as possible and appropriate) and worries it into dozens of ponderous, crabby, and often questionable commandments.

Fortunately the similarities between that book and Bringhursts end with the title and the numbered divisions.

Even at his most direct, and despite the fact that the book does have the feel and structure of holy writ in places, Bringhursts tone is moderate and reflective.

Elementos Del Estilo Tipografico Robert Bringhurst Pdf Viewer